Step 1 of 3
How many followers do you have?
We’ll show you the realistic price range creators at your level are charging.
5K – 20K
Nano creator
20K – 100K
Micro creator
100K – 500K
Mid-tier creator
500K+
Macro creator
or enter exact number
Step 2 of 3
What’s your content niche?
Different niches command very different rates from Indian brands.
Fitness
Finance
Fashion / Beauty
Tech / Education
Food / Travel
Lifestyle / Comedy
or type your niche
Step 3 of 3
What were you paid per reel?
Select the range you were paid, or type the exact amount below.
Or type the exact amount
Per post or reel · Enter 0 if you haven't done a brand deal yet
Your Estimate
Here's the gap.
Full breakdown in your report
Engagement Rate Score ●●●●○
Audience Quality Index ██████
Niche CPM Benchmark ₹████
Negotiation Floor ₹████
Walk-away Point ₹████
🔒
Unlock your full report
Get the complete breakdown, negotiation script & audience quality score for ₹499
No commitment

Know What Brands
Should Pay You.

Data-driven brand deal pricing for Indian Instagram creators. Stop guessing. Start negotiating with numbers brands can't argue with.

How it works ↓
Across lifestyle, finance, fitness & more
1,200+
Creators in beta
Average gap: ₹5,000–₹18,000 per deal
72%
Were undercharging
Creators who read their report and renegotiated
2.3×
Avg. rate increase after report
The Negotiation Gap

Brands have the data.
You don't.

Every brand walks into a deal knowing exactly what your audience is worth. Most creators guess — and undercharge by 40 to 60 percent.

🟢 Brands
Armed with intelligence.

Brand managers use dedicated analytics platforms, CPM benchmarks, and audience quality scores to calculate your value before the first message. They know your number before you do.

CPM Benchmark ₹820
Audience Auth. Score 91%
Estimated ROI 4.2×
🟠 Creators
Guessing in the dark.

Most creators quote based on gut feel, what a friend charges, or what a brand paid before. This costs Indian creators lakhs every year — silently, invisibly, deal after deal.

₹?
"Should I charge ₹5,000 or ₹25,000 for this reel?"
How It Works

Three steps to your
brand deal price.

01
Submit Your Profile

Share your Instagram profile link. No complicated setup, no manual data entry. Just your link.

02
We Analyze & Benchmark

We score your engagement and niche against our dataset of 10,000+ Indian creator profiles to find your exact tier.

03
Get Your Report

Receive a premium PDF with your price floor, ceiling, and negotiation strategy within 24 hours.

Creator Intelligence

Why ₹499 is the most valuable spend this month.

Every number in your report is backed by real Indian creator data — not global averages that don't apply to the Indian market.

📊
Research-Driven
Engagement Rate Analysis

Your real engagement rate scored against 10,000+ Indian creator profiles — not global benchmarks built on Western audiences. A 3.8% ER means something different in Fitness vs Fashion.

This is why your price floor is different from a creator with the same followers but lower ER.
🎯
Niche Pricing Patterns
Niche & Tier Benchmarking

Finance creators earn 40% more per reel than lifestyle creators at the same follower count. Your niche has a specific CPM floor in Indian brand deals — and we have the data to prove it.

This is why a fitness creator with 50K followers charges differently than a fashion creator with 50K.
🏆
Tier Classification
Tier-Based Pricing

Nano, micro, mid-tier, and macro creators are priced on separate scales. We classify your exact tier and benchmark you against creators at your level — not creators 10x your size.

This is why your estimate reflects where you actually stand, not where the industry average sits.
🛡️
Comparative Intelligence
Audience Quality Score

Real reach beats raw reach. We score fake followers, ghost accounts, and low-quality engagement — and translate your authentic audience into a number brands can't dispute.

This is proof you hand brands when they try to lowball you on "reach".
💡
Strategic
Negotiation Strategy

Know your floor, your ceiling, and when to walk away. Your report includes a negotiation script built around your specific numbers — tailored to your niche, tier, and engagement profile.

Most creators recoup the ₹499 in the very first deal they close after reading this.
72%
of Indian creators are undercharging.

Our dataset shows creators under 200K followers undercharge by ₹5,000–₹18,000 per deal on average. Every deal without this data is money left behind permanently.

This is the exact problem CreatorWorth exists to solve.
🇮🇳
India-First Dataset
Built on Indian Creator Data

Global tools use US and European CPM benchmarks. Indian brand deals have different budgets, different norms, and different negotiation dynamics. Our entire dataset is built from Indian creator deals, Indian brand campaigns, and Indian audience behavior. Built here, for here, from the ground up.

This is why your estimate reflects what Indian brands actually pay.
💰
Benchmark-Led
Fair Deal Estimate

Your report gives you a precise price floor and ceiling — calculated from real Indian brand deal data. Not a guess. Not a global average. A defensible number you can quote with confidence in any negotiation, backed by data that exists nowhere else in India.

This is the number you quote when a brand asks "what's your rate?" — and it's the number they can't argue with.
Founding Member Beta

Lock in your rate
before prices rise.

Founding Member Rate
₹499
per month, billed monthly
Price increases to ₹1,499 once beta closes.
Full engagement rate analysis against Indian benchmarks
Niche & tier-based pricing benchmarks
Audience quality & authenticity score
Per-reel price floor and ceiling
Negotiation strategy & script
Premium PDF report delivered in 24 hours
Early access to all new features
No commitment. Cancel anytime. Secured by Razorpay.

Stop leaving money
on the table.

Every brand deal you close without knowing your real value costs you more than ₹499. Get your report today.

Founding member rate